The Work Behind the Merchandise
Real Programs. Real Scale. Real Execution.
From 200+ location rollouts and fixed event deadlines to 45,000-piece campaigns and international gifting programs, see how Monarch73 manages complex merchandise programs from production through delivery.
- Locations supported
- 200+
- Pieces in one campaign
- 45,000
- Event pieces against a fixed date
- 8,000
- Recipients in a global program
- 3,000+
- Continents reached
- 3
The Product Is Only Part of the Story
A photograph can show you what we made. A case study shows you what it took to deliver it — whether it arrived on time, whether it held together across forty thousand components, and whether anybody had to chase it.
- Source
- Produce
- QC
- Kit
- Store
- Distribute
- Report
That’s the work behind the merchandise.
01 — Shake Shack · Multi-location distribution
40,000 custom pieces. 200+ locations. One coordinated program.
- Components
- 40,000
- Locations
- 200+
- Sets per location
- 100
- Held across the run
- PMS 360 C
20,000 lanyards and 20,000 ID holders, two components matched to a single brand color and produced as one run, then split into per-location consignments of 100 sets and routed to more than 200 restaurants. Production, color control, kitting and distribution in one program.
- 20,000 lanyards + 20,000 ID holders
- Kit by location
- 200+ locations
“Monarch was the 4th company that we reached out to for a project that involved lots of moving parts and they delivered exactly what we asked for. They went above and beyond to make sure we were on schedule.”
02 — Amazon · Deadline-driven event execution
The event date couldn’t move.
- Event pieces
- 8,000
- Bags
- 4,000
- T-shirts
- 4,000
- On-time delivery
- 100%
4,000 trade show bags and 4,000 branded T-shirts, two categories produced simultaneously against a date that had already been announced, quality-checked and delivered in full before the event needed them.
- Approval
- Production
- Quality control
- Packing
- Freight
- Event
“We were in a crunch and needed 4K tote bags & 4K tshirts for our tradeshow and Andre and his team delivered as promised.”
03 — NYPD · High-volume multi-product program
9 products. 45,000 pieces. One campaign.
- Pieces
- 45,000
- Product categories
- 9
- Units each
- 5,000
- Campaign identity
- 1
5,000 units of each of nine products — nine materials, nine shapes, nine decoration areas, nine sets of production requirements — every one of them reading as the same public outreach campaign. The volume is the easy half; holding one identity across nine different things is the work.
- Different materials
- Different shapes
- Different decoration areas
- One consistent identity
“The team at Monarch helped us with our outreach campaign. Very professional and responsive.”
04 — Air France + KLM · Custom product development
One production run. Two global brands.
- Custom notebooks
- 5,000
- Per airline
- 2,500
- Brand identities
- 2
- Production run
- 1
2,500 custom notebooks for Air France and 2,500 for KLM Royal Dutch Airlines — two airlines with separate visual identities and separate brand standards, produced together as one coordinated run without either brand bending to the other.
- Different artwork
- Different brand standards
- One coordinated run
05 — Spotify for Artists · Global gifting & fulfillment
3,000+ recipients. Three continents. One experience.
- Recipients
- 3,000+
- Continents
- 3
- Coordinated program
- 1
A premium appreciation program built around a substantial engraved turntable: custom packaging developed to protect and present it, products integrated, every gift assembled and quality-checked to the same standard, then fulfilled recipient by recipient across the U.S., Europe and Asia.
- Custom packaging
- Product integration
- Quality control
- Assembly
- Recipient data
- International fulfillment
Five Programs. Five Different Challenges.
Every one of them a different reason to hire a merchandise partner.
| Program | The question it answers | What it took |
|---|---|---|
| Shake Shack | Where does it need to go? | 200+ locations, from one production run |
| Amazon | When does it need to arrive? | 8,000 pieces against a fixed event date |
| NYPD | How do you hold consistency at scale? | 45,000 pieces across nine products |
| Air France + KLM | How do you protect two brand standards? | 5,000 notebooks, two global identities |
| Spotify for Artists | How do you deliver premium, globally? | 3,000+ recipients across three continents |
Different challenges. One accountable partner.
The Capabilities Behind the Work
What the five programs above actually ran on, in the order it happens.
Product
- Sourcing
- Custom manufacturing
- Decoration
- PMS color control
Production
- Bulk production
- Pre-production samples
- Quality control
- Packaging
Fulfillment
- Kitting
- Pick & pack
- Individual shipping
- Multi-location distribution
Program management
- Inventory
- Warehousing
- Branded eStores
- Reporting
One partner across the merchandise lifecycle.
Scale Isn’t Just Quantity.
Five programs, five different operational problems.
200+ locations
Scale of distribution — one run divided into per-location consignments and routed to every site.
45,000 pieces
Scale of production — nine product categories held to a single campaign identity.
8,000 pieces, fixed date
Scale under deadline — two categories produced simultaneously against a date nobody could move.
Two global brands
Scale of brand control — two separate visual identities produced together without either compromising.
Three continents
Scale of fulfillment — 3,000+ recipients addressed and shipped individually.
Different programs create different constraints. The production and fulfillment structure gets built around the program.
More Work
A collection of custom merchandise programs we’ve produced and delivered.
Brands & Organizations We’ve Supported
Not every organization here has a case study — these are the clients behind the work.
